Zen garden yoga studio
Yoga is an ancient practice focusing on breathing, flexibility and strength to boost mental and wellbeing.
Challenge
Zen Garden Yoga Studio was in need of a brand
refresh and the owners came to me wanting a new look, but with something more minimalism and to stay within an earth tone color palette. Yoga’s origins are deeply rooted in ancient India, with the practice tracing back at least 5,000 years. The new brand applies a more modern / contemporary approach, while sticking to yoga’s long standing history as an incredible
spiritual / healing practice.
Solution
Though there are many yoga studios throughout the USA, catering towards your clients specific needs / specifications is always most important. After many meetings / revisions, I was able to provide Zen Yoga with polished / contemporary looking assets they will be able to use and promote their business.
“The study of asana is not about mastering posture. It’s about using posture to understand and transform yourself.”
– B.K.S Iyengar
Results
This strategic approach to the brand’s marketing brought new clients into their growing business, increased ecommerce traffic, and boosted engagement among brand loyalists and new generations of fans.
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